3.1 Studio
3.1 Studio is a fresh, forward-thinking design agency dedicated to building brand identities that not only reflect its design philosophy and vision but also push creative boundaries. With a focus on innovation and storytelling, the studio crafts visually compelling and strategically meaningful identities that resonate with modern audiences.
Year
2024
Category
Branding, Visual Identity
Role
Design Lead, Co-founder
Winning Awards
Muse Design Awards
IDA Design Awards
Creative Communication Awards (C2A)
The Story
Behind 3.1
More than just a number, ‘3.1’ symbolizes young designers’ boundless creativity—like π (pi)—blending empathy, innovation, and elegance into a modern identity. Circles and lines serve as core elements, representing unity, connectivity, and endless potential. The studio’s refined palette of black, white, and gray, paired with ever-changing circular patterns, embodies its core values: Harmony, Empathy, and Creativity in every project.
As a design-led studio, we set out to create a brand identity that reflects our core values—clarity, adaptability, and a modern yet personal tone.
We aimed to build a visual system that feels confident and contemporary, while remaining approachable and human. From typography to layout and color, every element was designed to scale seamlessly across print, web, and social—creating a cohesive, flexible brand language that evolves with us.
